5 common social media mistakes to avoid

Nowadays many businesses have a presence on social media. However as simple as it seems, social media can become a double edged sword… Used correctly and it can become a useful and solid part of a business’s marketing strategy however used incorrectly it can be actually become damaging to your brand. There are endless faux-pas to…

Do Facebook ads work for SME’s?

Amanda from London   Thank you very much for the question. So Facebook ads are a funny one as in many cases on Facebook people aren’t looking for business or services as they are too busy inevitably snooping on a friend or an x partner! Having to see an ad appear on your Facebook feed…

WHY USE BING ADS?

Why use Bing ads? Drive more traffic to your business website with Bing Ads. Because Bing has a smaller market share than Google, many businesses ignore it, thinking that as long as they cater to Google, they’re covered.  However, that can be a costly mistake because many of those who don’t use Google to search…

TYPES OF SOCIAL MEDIA SERVICE YOU NEED!

Here is a list of the essential steps any business should take: Initiate and Manage Social Media Channels – Create a powerful social media presence for your business on the most relevant channels. Identify which networks your customers use and initiate a social media presence on these channels that can be used to communicate with your…

HOW IMPORTANT IS SOCIAL MEDIA MANAGEMENT?

How Important is Social Media Management? Today’s customers expect a business to have a website, they’re geared up for the online experience. They will search for you online whether on a mobile device, on a computer or on an interactive TV.  Facebook, YouTube and Twitter are where your customers expect to find you, if not…